CMO. COO. Director of Communications.
Alexander Antic (lic. iur.)
Alexander excels at positioning companies, business units, teams and individuals. He leverages his legal background, trading, and operations experience to develop and market products and services in complex regulatory environments.
Alexander has been characterized as an analytical thinker who uses his entrepreneurial experience to approach challenges in a structured manner.
He has a proven track record as a results-focused, team-oriented leader who drives initiatives and projects to successful completion.
Throughout his career, Alexander has been both an entrepreneur and an executive.
He was closely involved in most phases of a company life-cycle, from start-up to restructuring. From being a one-person shop to being part of a FTSE 100 firm.
Alexander witnessed booms that gave him the opportunity to build businesses. And went though the market crashes of 2000 and 2008 which required re-calibration, and sometimes radical change.
11/2012 – 12/2015
Head of Marketing and Communications for a specialized global private equity asset manager
12/2011 – 10/2012
Business and product development advisor for alternative investments
03/2007 – 11/2011
Chief Operating Officer for a globally operating multi-strategy hedge fund
03/2002 – 08/2006
Various leadership positions, most recently Head of Marketing, for a leading UK listed alternative investments group
04/1999 – 03/2002
Founder and managing partner of a digital marketing start-up
01/1995 – 03/1999
Founder/partner of an internet agency start-up
Various on the job leadership courses and coachings, basic and recurrent anti- money- laundering trainings, seminars and conferences
University of Zurich, Law School, graduated as Master of Law (lic. iur.)
University of Zurich, Medical School, successfully passed first-year exams on first try
High School Freudenberg Zurich (Matura)
Elementary School Rüschlikon (ZH)
Areas of expertise
Digital and social media marketing
Communications & PR
Investor relations & Reporting
Corporate and Business Law
Product Development and Structuring
Project & Program Management