Private equity solutions
Surpass your first close target.
Fundraise and develop new markets
Network and context analysis. Lead generation. Strategic prospecting and solution selling. Decision engineering.
Establish a content engine and connect clients with your brand
Trend and context analysis. Systematic idea generation. Content audit and management. Content creation, (re-) structuring, distribution. Content marketing.
Articulate a clear value proposition
Corporate and product positioning. Digital and social media marketing. Message management. Public and media relations. Investor relations and issues management.
Increase portfolio value.
Assist with launching products faster and smoother
Market and competitor analysis. Product specification and design. Transaction management and structuring of investment funds, investment companies, managed accounts, and other entities in various jurisdictions.
Mitigate operational risk, boost corporate governance
Operational due diligence. Corporate actions. Directorships. Chief of Staff type support for C-level executives. Project and program management.
Let us manage the operational performance
Full/ partial marketing & communications outsourcing. Administration and back-office outsourcing. Proposals/RFP/RFI desk operation. Virtual team and freelancer management. Supplier and service provider selection and management.
Alexander, the founder of antic.com, has a long track record in alternative investment asset management. He served as the Head of Marketing and held other senior roles at a leading UK listed alternative investment manager. Later, Alexander served as the COO of a single hedge fund group before being hired as the Head of Marketing and Communications of a globally operating private equity investment firm.
During his career, Alexander was responsible for marketing & communications, investor relations, reporting, product development and structuring, investment and business operations, and corporate legal.
Currently, Alexander is working with a globally operating investment boutique specialising in private markets and distressed investments. The focus has been on positioning, messaging, content strategy, deep content generation, and public relations to sharpen the firm’s positioning as a specialist secondary buyer of Private Market and Distressed fund interests.
This has resulted in substantial traditional and social media coverage. It has also produced deliverables such as corporate and educational videos boosting the visibility of the firm’s investment team. Additionally it involved creating professional publications on specific investment topics in support of the firm’s investment sourcing and product marketing activities.